“Counsel to the Creative Economy”
Andrew is a technology and intellectual property lawyer, public speaker, author, blogger and outspoken advocate for Philadelphia entrepreneurs. He represents numerous startup clients and well-known corporations embracing technology and new media, including social media sites, television stations, interactive advertising agencies, online ad networks, application developers and Internet banks. Prior to co-founding Baer Crossey and bringing his widely read technology law blog to this website, Andrew was the owner of Baer Business Law, chief corporate counsel to a life sciences technology company, and technology, intellectual property and privacy counsel for Advanta Corp. Andrew also served in the Corporate and Intellectual Property/Information Technology practice groups of the Philadelphia law firm Wolf Block, where he concentrated his practice in e-commerce, trademark and copyright law, and technology licensing and development.
Andrew writes as a national legal contributor for several online and print publications on emergent issues of technology and information security law. In 2010 he co-authored the “Corporate Security and Privacy Duties, Policies and Forms” chapter of West’s Data Security and Privacy Law treatise. He also serves as a faculty member for the Pennsylvania Bar Institute and other continuing legal education groups on subjects relating to Internet law and cloud computing.
Among his other accomplishments, Andrew has:
- managed all legal work associated with the startup and launch of numerous e-commerce and Web 2.0 sites.
- counseled emerging growth and marketing clients on maximizing trademark strength and protection in branding.
- successfully prosecuted challenging and disputed trademark applications to registration in the U.S. Trademark Office.
- represented a Fortune 100 corporation in Internet marketing transactions.
- represented an advertising network in matters relating to FTC privacy compliance in behavioral advertising.
- represented a large TV network in its e-commerce marketing deals and acquiring technology for its offshore operations.
- represented a respected news organization in negotiations for development of its news and information website and creation of its internal and external social media policies.
- represented life sciences and biotechnology companies in licensing, investment and joint venture transactions.
- handled mergers and acquisitions for a publicly traded roll-up company.
- represented a nationally known charity in technology, data security and HIPAA privacy compliance matters related to launch of a new website.
- J.D., University of Chicago Law School
- B.A., Dartmouth College
- Bar Admission: Pennsylvania, New Jersey
Michael is an experienced emerging growth and technology attorney and entrepreneur who is very active in the Mid-Atlantic entrepreneurial community. He represents numerous startup and emerging companies across the country as an outside general counsel and in formations, business planning, regulatory reviews and implementation strategies, seed financings and venture capital investments, licensing deals, strategic alliances and mergers and acquisitions. Michael is an expert in the emerging field of alternative and mobile payments and is very proud to serve as General Counsel to an emerging mobile and social payments company, Venmo Inc.
Prior to co-founding Baer Crossey, Michael was the owner of Crossey Law Group, a law firm providing outside general counsel services to emerging companies and investment firms. He also was an attorney with two top international law firms. Michael first worked in the Corporate and Technology Group of K&L Gates, one of the largest law firms in the world, where he worked on complex private equity and technology transactions and was a lead associate for and assisted in the development of a new practice group focused on the field of information and technology management. In this capacity, Michael advised executives of both Fortune 500 and emerging companies across the country and internationally regarding their technology and information management practices and was involved with the business development aspects of the division. Desiring to work more substantively with startups, Michael subsequently was recruited to work in the Emerging Business and Technology Group at Morgan, Lewis and Bockius for one of the top startup lawyers in the country, where he became intimately familiar with the local startup ecosystem.
Michael’s extensive studies in and deep passion for business and social entrepreneurship, combined with his legal experience, have led him to pioneer a novel model for the delivery of legal services in which he identifies and focuses on the ROI in all legal decisions. Through Baer Crossey and affiliates, Michael currently is utilizing the latest technologies to streamline the legal service delivery model by productizing and commoditizing services, using batching methodologies, and providing alternative billing arrangements to clients in order to help reduce client costs.
- Executive Masters at The Wharton School of Business and the University of Pennsylvania School of Engineering and Applied Sciences (on-going)
- J.D., Duquesne University (high honors, Law Review)
- Graduate Business Studies, John F. Donahue Graduate School of Business
- B.S.B.A., Duquesne University (with honors)
- Bar Admission: Pennsylvania
Fred Wilf is a leading practitioner, speaker and author in the fields of technology, intellectual property, business and commercial law. Since 1985, Fred has been a trusted advisor and strategist for businesses of all sizes, from one-person start-ups to Fortune 100 companies, inclusive.
Fred’s practice includes the following:
- Technology Development, Services, Licenses and Alliances: Intellectual property and information technology development agreements, alliances and joint venture agreements, licenses and service agreements.
- Technology Transfer: Fred represents buyers and sellers in the transfer of technology, including university-related technology, privately-developed technology, sales of companies that own intellectual property and technology, and distress sales.
- Outsourcing: Fred works with service recipients and service providers in information technology and business process outsourcing agreements.
- Cyberlaw: Fred counsels online businesses on the full spectrum of legal issues, including reviews of web sites, assisting with the filing of copyright applications and designation of agent forms, trademark and domain name issues, and the preparation and review of terms of service and privacy policies. He has extensive experience with different models of online services, including service bureau, application service provider and cloud computing (including software-as-a-service or SaaS, and its variants PaaS and IaaS).
- Intellectual Property: Fred consults on trademark, copyright and other intellectual property strategies. He advises intellectual property owners, licensees, and users regarding the publication, syndication, and distribution of books, software, photographs, graphic arts, and other works via traditional and developing channels of commerce.
- Marketing and Sales: Fred represents marketing companies, advertisers and other service providers for marketing and sales agreements of all sorts, including insertion orders, marketing and advertising campaigns, media purchasing, press releases, sales representative and similar agreements. Fred represented an online company in its negotiations to re-name a town after the company in a deal that generated tremendous media attention.
- Resellers, Distributors and Retail: Fred works with resellers, jobbers, distributors, retailers (both online and bricks-and-mortar), merchants, brand owners and other people and companies in the supply chain for the sale, resale, support and servicing of hard goods, technology and related services, both domestically and internationally.
- Business and Commercial: Fred works with businesses on internal and structural issues including entity formation, raising funds, employment and independent contractor agreements, confidentiality and non-disclosure agreements, asset purchase agreements and stock purchase agreements, as well as general business matters. He counsels clients on intellectual property, technology and business issues in mergers and acquisitions.
- Dispute Resolution: Fred has litigated intellectual property, technology and general commercial cases in state and federal courts in Pennsylvania and New Jersey, and has represented clients in arbitrations. He has negotiated settlements of disputes without litigation, and consults on resolving disputes in a cost-effective manner.
- Pro Bono Publico: Fred represents charities, museums, schools, professional organizations and other non-profit entities, as well as individuals, for intellectual property, business and technology issues. In 2007, he was named as a Volunteer of the Year by the Philadelphia Volunteer Lawyers for the Arts (now a part of the Arts & Business Council of the Greater Philadelphia Chamber of Commerce).
As a lawyer, Fred has represented companies developing and using a vast array of software and hardware technologies, from the large-scale “enterprise” class of mainframe computers to smart phones and other palm-sized devices. Verticals include banking and finance, health care (including health care insurance and pharmaceuticals), wholesale and retail sales, warehousing and distribution of hard goods, utilities, cable television, books, audio/visual (including music) and games.
Fred speaks and writes extensively on topics involving technology and the law, including a continuing legal education seminar on Internet law, which he founded and has chaired annually since 1997, and seminars on cloud computing and ecommerce. He is currently updating and editing a legal treatise on computer software and services. Fred taught a course on Cyberlaw as an adjunct professor at Rutgers Law School in Camden, New Jersey.
Fred is admitted to practice in Pennsylvania and New Jersey and before the U.S. Supreme Court, the U.S. Court of Appeals for the Third Circuit, the U.S. District Courts for the Eastern and Middle Districts of Pennsylvania, and the U.S. District Court for the District of New Jersey. Fred serves as an arbitrator in technology and intellectual property disputes, including royalty disputes and disputes over general business and commercial agreements.
- J.D., Case Western Reserve Law School
- B.A., Rutgers University
- Bar Admissions: Pennsylvania, New Jersey